While studying this week's assignment re Online Activism, I was struck by the blurb I saw at the WWF website in its online activism section. One of the suggestions is "Help spread the word about WWF by sending a free e-card to your friends and family."
Of course many web sites offer free e-cards, but I had never seen one with this explicit suggestion of how to use the e-card to spread the word about your environmental (or other cause) interests. Such a good idea and so easy to implement.
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